Meet Loyal Royalty Holly Rohde

Nicole Rogers

Meet Loyal Royalty Holly Rohde

4 mins
October 5, 2021

Holly Rohde grew up admiring women in the Miss USA and Miss America Pageants who were talented, giving and lovely and on June 2021, she accomplished her lifelong dream and was crowned Mrs. USOA Central Wisconsin. Holly explains why she has always been drawn to these pageants. 

“Participating in a state pageant has been a lifelong dream. I joined the United States of America's pageant Miss Wisconsin system because I instantly connected with their mission of empowering, inspiring, and uplifting women of all backgrounds, experiences and body type. I've always wanted to give back to the creative industry and provide creative opportunities to those in under-served populations. Pageantry has allowed me to drive forward my Blessed Soles initiative, which is an ongoing dance and athletic shoe drive to provide free shoes to students in dance or sports recreation programs. I've met other amazing women from all over the Midwest that are powerhouses and forces for positive change in their communities. They inspire me to keep working towards my goals and dreams!” 

Pageant Road

Holly has entered two pageants when she was 18 and now after being crowned Mrs. Central Wisconsin, she would like to compete in the Mrs. Wisconsin America Pageant in Mosinee next June 2022. Currently, she is preparing to compete for the title of United States of America’s Mrs. Wisconsin on November 6, 2021, in Elkhart Lake at the Ostoff Resort. 

“I have a pageant coach that I speak with regularly regarding my platform, wardrobe, and mock interview. I also spend time planning appearances and finding opportunities to promote my platform or other organizations that I support. There are three areas of competition for my division- interview, swim wear, and evening gown. However, judges also consider social media presence.”

Holly with her family. (Photo courtesy of Holly Rohde)

Holly earned a spot to compete in Mrs. Wisconsin by completing an interview which included a presentation of her platform.

“My platform is Creative Wellness for an Uplifted Spirit. I want to increase access and opportunity to creative programming for all people of all ages.” Holly explained.

Work and Educational Experience

Holly’s pageant platform fits like a glove or “dance shoe” with the goal of the business she owns. Many local readers may recognize Holly as the owner of Uplifting Movement Factory in Loyal. This dance studio offers dance, acrobatic and gymnastic education to students ages 3-18. It also offers specialty classes: Dance Conditioning and Pre-Pointe and Pointe, Uplifting Dance Ensemble, Private Lessons and Fitness Classes. The studio is located at 521 N. Main St., Loyal in the Loyal Gas and Food building previously owned Muhammad Azhar.  UMF has wonderful dance instructors, and one happens to be Miss America’s Teen Central Wisconsin 2021 Emma Eckelberg. Two pageant royalty in one company? Now, that’s uplifting! Find out even more about Uplifting Movement Factory on their Facebook page or call 715-773-1317 or email umfstudio@gmail.com.

When asked about her work and educational experience Holly replied, 

“I served in the US Navy for six years as a Chinese-Mandarin linguist and intelligence specialist. I have an Associates in Chinese Studies, a BS in Homeland Security and Biology, and MS in Teaching. I left this public education field after six years of service to open my own dance studio, Uplifting Movement Factory in Loyal. Some other work experiences have been acceptance into a police academy and also playing roles as a featured background actress for Primetime TV show on ABC. I was a regular background actress on the show "Nashville" as well for the County Music Awards.”

Family History

Holly is married to Todd Rohde, who owns a custom agriculture business in Clark County for over 20 years. The couple have two young boys Rhett and Tripp. Todd is originally from the Greenwood area unlike Holly who grew up in Clarksville, TN and spent many summers and holidays in Georgia. Holly concludes with these words of gratitude and inspiration.

“I am thankful to my husband, mom, dad, and close friends for their support through this opportunity to represent our region. I most enjoy a Friday night fish fry with my boys and relaxing at the lake. I believe a smile is the best makeup and a heart of gold is the best piece of jewelry. It's never too late to dream big and make an impact!”

This article was orginally reported by
Nicole Rogers

Nicole Rogers, lives in Owen, WI, and is the co-editor for the Sentinel & Rural News.